A multi-page website for French cuisine restaurants. Visitors can view the menu, reserve a table, or order takeaway.
The site also provides information about banquets, job vacancies, and events — including art dinners, tastings, and themed evenings. Guests can book their place online.
Cuisine
Taste, presentation, fresh ingredients, and authenticity to the declared style — whether French, Italian, or vegetarian. The menu caters to diverse preferences.
Atmosphere
The interior, lighting, music, and noise level all set the mood — whether cosy for family dinners or lively for gatherings with friends.
Concept
What makes the establishment unique: an unusual menu, distinctive interior, special events, or its story. This helps the restaurant stand out.
Service
Courtesy, attentiveness, and promptness. Good service means everything is clear, fast, and pleasant.
To better promote each offering, I created separate pages for every service. This simplified advertising, improved SEO, and increased conversion rates.
I emphasised the food: juicy, appetising photographs evoke the desire to try the dishes.
Visitors look and can already imagine the taste, which encourages them to book a table or order takeaway.
The landing pages for Brioche Bistro and Brioche Buffet capture the atmosphere of the venues so vividly that they inspire visitors to drop everything and visit in person.
One of Brioche’s highlights is themed dinners combining gastronomy and culture. Each evening is dedicated to a famous figure from the worlds of art, film, music, or sport.
I created a dedicated section on the website for this. Visitors can learn who the dinner honours and what will be on the menu. The lecture, dishes, and atmosphere of the era create a unique experience and attract a new audience.
To demonstrate the high level of service at Brioche, I used data from Yandex Maps. There, guests rate the establishment on various criteria, including service quality.
Over 800 people have rated the staff at 93 out of 100. This is an honest and clear assessment that can be trusted.
On the Brioche Bistro and Brioche Buffet pages, I set up an online booking form—accessible both at the bottom of the page and via a pop-up window.
For those who prefer calling, I added a quick-dial button, always within easy reach in the mobile version.
The restaurant is notified of bookings instantly: notifications are sent to email and Telegram. There is also an option to connect a CRM system so that bookings are saved automatically.
Before creating the banquet page, I spoke with staff who interact directly with clients. Based on these conversations, I compiled answers to frequently asked questions so visitors can quickly find the information they need on the site.
The primary call to action is the request to "Find out banquet pricing." This is a low-commitment step that encourages dialogue without obligation. After receiving a request, the administrator contacts the client, answers questions, and helps them make a choice.
Each restaurant has its own menu, so I created separate delivery pages. This avoids confusion: customers select dishes from the correct venue, and the order is sent there directly. Menus are divided by time of day — for example, breakfasts or dinners — making it clear what is currently available.
The process is simple: customers add dishes to their basket and see a preliminary cost. After placing the order, it goes to the restaurant where the final amount is confirmed. Customers receive a confirmation and can leave special requests — delivery time, cooking preferences, and more.